Ashwairya Rai launches L'oreal’s new “Colours of the stars”

Ashwairya Rai Bachchan has kept this brand with her for over 4 years now. In 2005, Ashwairya Rai became a global brand ambassador of L'Oreal alongside Andie Macdowell, Eva Longoria, Rachida Brakni and Laetitia Casta.

So when, L’Oreal Paris Excellence Crèam launched a brand new Colour collection - “Colours of the stars”, Ash was all praise for the product.

The New Excellence cream is the only triple protection home use crème colorant that protects the hair before, during and after coloring. Apart from being the No.1 in home coloration, the color of the stars also gives a sophisticated glam look. The concept of ‘Triple Protection’ is that before application this patented pre-colour serum cares for any fragile dry ends by filling the fragile, porous areas so hair accepts colour evenly from root to tip helping to ensure a beautifully even colour result.

During application it protects and covers hair evenly. The non-drip Colour Crème is so rich; it coats each strand of hair with vibrant, long-lasting colour and provides 100% grey coverage.The Protective After-Colour Conditioner with ceramide protein deep-conditions your
hair after and between colourings, keeping it silky, shiny and healthy.

Aishwarya was endorsing Shade No. 4.25, a gorgeous brown with rich mahogany tones which is perfect for Indian hair and skin tones. Other glamorous shades within this colour collection are: Shade No. 3.16 Burgundy (endorsed by Eva Longoria) a rich burgundy with deep, yet subtle reflects.Shade No. 4.16 Deep Plum (endorsed by Rachida Brakni) a plum shade full of rich jewel like tones Shade No. 5.5 Mahogany Brown (endorsed by Laetitia Casta) a deep sensual brown that is luminous and sophisticated

Way to go for these glamorous shades and make heads turn.