Aishwarya’s smoking scene was essential

The co-producer of recent Bollywood release Guzaarish has justified the controversial promotional posters of the movie that showcased Aishwarya Rai Bachchan smoking a cigarette as it was a requirement of the script.


A letter issued by UTV Software Communications Private Limited to the National Organisation for Tobacco Eradication (NOTE), a tobacco vigilante organisation headquartered in Goa, has manetioned that Aishwarya's smoking act on the posters was necessary. A spokesperson of UTV Software communications limited has said in a letter to an anti-tobacco organization, that te scene in which the character, played by Aishwarya Rai, is shown smoking was merely a creative requirement for the script.

It has been clarified that neiher does Guzaarssh is based on smoking in any manner whatsoever. In the past made actors Amitabh Bachchan, Ajay Devgan and Vivek Oberoi among Bollywood biggies either shell out fines to the court for directly or indirectly promoting tobacco on the screen and off it. Guzaarsih also starred Hrithik Roshan.

Follow Aishwarya Rai on twitter.